One of the most important rules of the trust mark Una delle più importanti regole del marchio fiduciarioECOCREST © is the transparency. This rule implies that all the royalties collected with the Una delle più importanti regole del marchio fiduciarioECOCREST © mark must have a clear destination. The total funds collected and their destination is published in this section. Funds should be given to single conservation, awareness or educational projects carried out by the Genoa Aquarium Foundation Onlus according to the producer’s will or used for the same purposes without a specific choice. All the funds must be used according to no-profit rules.